About
I design and engineer digital products from the brand and interface through the backend, integrations, and data workflows. I partner with founders and engineering teams to make products distinctive, useful, and practical to operate.
Percival de Galles is my professional name; I am also known as Keerthan Ibhat. Your proposal identifies whether you are engaging me personally or IncuForge, who is responsible for delivery, and how handover and support will work.
IncuForge
Co-Owner & Lead Design Engineer
How I work
The standards that guide the experience, engineering, and handover.
01. Design with a point of view
Brand direction, interface design, and engineering are considered together so the finished product feels specific to its purpose, audience, and identity.
- Brand systems and lightweight guidelines
- Responsive interfaces and considered interaction
- Performance and accessibility considered in context
- Visual identity shaped around the product
02. Practical ownership
Custom builds include the agreed source, assets, access, and documentation at handover. Hosting and third-party services are chosen for the project and priced separately.
- Maintainable implementation and useful documentation
- Deployment matched to product needs
- Clear access and handover plan
- Third-party costs made visible during scoping
03. Direct partnership
Work directly with the person shaping the interface and the architecture. We agree on milestones, review points, and communication rhythm before delivery begins.
- Scope and milestones agreed before the build
- Working previews at planned review points
- Clear decisions, costs, and project status
- Post-launch support scoped to your needs
AI accelerates development. Engineering keeps it dependable.
Agentic Engineering can produce a convincing prototype. Production needs clear architecture, tested behavior, security review, and someone accountable for decisions after code generation.
AI as a tool
I use AI to speed up research, exploration, and implementation. Product context and engineering judgment guide the final decisions.
Review before release
I review the architecture, test real user flows, and check security before release. These checks help keep later changes manageable.
Accountable decisions
I review generated work against the product's constraints and explain the tradeoffs behind the final implementation.
What Clients Say
Feedback on work across operations, commerce, client acquisition, and backend reliability.
“He streamlined our technical operations with smart automation and data pipelines, improving efficiency without compromising quality. He continues to be a valuable technical lead for our team”
“He helped us build a more effective client acquisition pipeline while bringing greater structure, polish, and quality to our business.”
“He transformed our simple QR ordering system into a complete online ordering platform, while keeping the entire setup extremely cost-efficient and easy for us to manage.”
“He built a robust backend with excellent monitoring, error reporting, and fraud detection. The reliability and attention to detail were exceptional.”
“He delivered a thoughtful and reliable technical architecture with strong monitoring, error handling, and security built into the system from the ground up.”
What Collaborators Say
Paraphrased reflections shared across projects and conversations.
Helped take a backend from build to launch with a strong work ethic and a practical eye for keeping long-running work cost-effective.
Brought a UI / UX vision onto the canvas through a thoughtful, collaborative design process.
Helped organize, fetch, and scrape relevant data for data science and analytics work, including machine learning components.
Helped identify useful sources and distilled Open Source models for internal business analytics, market research, and stock market projection work.
Questions
Common questions from founders, executives, and engineering leads.
What roles and engagements are you open to?
I am open to senior engineering roles, architecture consulting, and project work across brand and web, full-stack products, automation, and data systems. We can discuss the right engagement once the goal and constraints are clear.
What is your typical project scope & turnaround?
Timing depends on scope, integrations, data access, and deployment needs. After an initial discussion, I outline the deliverables, review points, and a realistic schedule before work begins.
How do you handle post-launch support and hosting?
Custom builds are handed over with the agreed source, assets, access, and documentation. Hosting, monitoring, and ongoing maintenance can be scoped around the product and the team's needs.
How does the collaboration process work?
We start by clarifying the goal, constraints, and people who will use the system. From there, I prepare a written scope and milestones. Review points and working previews are planned around the kind of work and the team involved.
What is the fastest way to get in touch?
Email is fastest: [email protected]. Include the goal, relevant constraints, and the kind of support you need; I’ll follow up about fit and next steps.
See the
case studies
Production systems, interactive showcases, and full-stack software.
View Case Studies